Feb 15, 2022
Never have so few words packed such
a punch. We’re talking about, on average, just 10 little short
words. Ten little short words that comprise your short term rental
listing’s title and ten little short words that could lead to a new
reservation! If you have the title right, that is.
People are normally looking at your main photo
first but second to that they’ll notice your title. Is your
property currently listed as “Two bedroom suite in ideal location!”
While that doesn’t sound bad at first glance… it’s dropping the
ball in all kinds of ways.
You
need to put some thought into your title and so this week (and
after experimenting with all kinds of titles with my own
properties) I want to give you my top tips for crafting the perfect
listing title. We’ll discuss:
- Following character limits
- Who is your audience?
- Include listings best features
- Are you including redundant information?
- Catchy words
- Should you adjust your title?
Are you enjoying the podcast? Please subscribe, leave a rating and a review, and share it! This helps us reach others that may find the info helpful as well.
Get a copy of my 12 proven house rules to protect your property from almost every negative situation (highly recommended)
You can find all of our links here including our website, recommended resources, upcoming live event, short-term rental playbook, Instagram, and more!